Effective Use of PR

PR is one of the most effective yet underutilised marketing tactics. Proper PR can yield exponential effects.

A public relations strategy assists a business in the development, organisation, and evaluation of its public relations strategies over time. It is distinct from a marketing strategy, but it should reinforce marketing efforts.

Understanding how your PR contributes significantly to your sales funnel.

We will look at

• How to run a successful campaign
  • Strategy
  • Tactics
  • Tools and Resources
  • Control