How to improve your Google search rankings – DigitalBoost

Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings, ensuring you understand what key words and phrases your potential customers are using when searching online.

We will cover:

• How search engines work, and the factors used to rank your site.
• Optimising your website for search engines
• Keyword research tools and how to benefit from them
• Technical considerations for further search engine benefits

Please note: A link to access the webinar will be sent to you in your booking confirmation email. You may need to look in your ‘Clutter’ or ‘Spam’ folder to find it.

This is a ‘DigitalBoost’ event which is funded by Digital Scotland and delivered by Business Gateway.

NB: This webinar is an update on the events previously titled ‘How to improve your search engine rankings’.