Learn the basics of CRM: A foundation for business success

This session is designed to provide a foundation for understanding CRM principles, regardless of the specific system you use.

What to expect from this webinar

What is CRM?

CRM, or Customer Relationship Management, is a system designed to improve business relationships. A business application used to manage interactions with customers and potential customers, giving individuals the ability to organise and analyse data collected. Think of it as a tool that helps you build stronger, more lasting connections with your customers.

Why are CRMs Important?

A well-implemented CRM system can be a game-changer to any organisation. Here's why:

  • Improved Customer Satisfaction: Use data collected to understand your customers' needs and preferences, to provide better service and support.
  • Increased Sales: A CRM system can help you identify new sales opportunities and track the progress of existing leads.
  • Enhanced Efficiency: By automating common and repetitive tasks and streamlining workflows, you can save time and resources.
  • Better Decision Making: With access to valuable customer data, you can make informed decisions about your business.

Join Us for a Transformative Experience

Regardless of the size of your business, our "Basics of CRM" session can help you take your business to the next level. By understanding the fundamentals of a customer relationship management system, you’ll understand how a CRM can aid your customers, service satisfaction and revenue.

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Essential Info

5th March 2025

09:30 - 12:30

Aberdeen, Aberdeenshire

Webinar

Growing your business.

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