LinkedIn for business – DigitalBoost

No longer just an online CV, LinkedIn can be an incredibly powerful - and profitable - business tool. Like any tool, you must learn how to use it, and this webinar gives you expert guidance.

You will:

• Learn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives.
• Learn the difference between personal and company profiles and how to optimise them for both maximum visibility and brand awareness.
• Understand that content is king on LinkedIn, and we’ll show you how to plan and produce captivating content that enriches your brand.

Please note: A link to access the webinar will be sent to you in your booking confirmation email. You may need to look in your ‘Clutter’ or ‘Spam’ folder to find it.

This is a ‘DigitalBoost’ event which is funded by Digital Scotland and delivered by Business Gateway.