Webinars, Events & Podcasts

This workshop aims to help you identify your customers, understand your competitors, and plan an effective marketing strategy. 2nd in 4 start up sessions.

We will cover what a profit and loss account is, how to prepare one, how to keep accurate financial records, and what expenses you can/can't claim for when looking to keep your tax bill down.

This workshop aims to help you identify your customers, understand your competitors, and plan an effective marketing strategy.

This workshop will help you make more effective use of your time, through efficient time management.

Find out how to use the world’s most popular image sharing app, Instagram, for your business benefit.

Attract and keep customers, through effective Advertising & Promotion. Themes covered are goal setting, your target market, engaging messages, and choosing the best media channels.

This session will provide you with the key information and tools to plan and start your own business.

Cyber Security is now more important than ever, this webinar will help you get on top of what is required to be cyber safe.

Understand, create and develop a Business Model Canvas for your business.

This session will guide you through the essentials of setting marketing goals, using analytics tools to measure success and provide you with a reporting template.

This course explores relationships between a company's profitability and potential for growth. Participants will learn how to optimise profit and strategically reinvest to foster sustainable growth.

This webinar will explore the essentials of HR, including hiring, interviewing, payroll, pensions, contracts and remote working.

Get your business website higher up the search engine rankings, increasing visibility, web traffic, and sales with this free webinar.

Join us to explore the ways you can find and convert sales for your business.

This goal setting session will audit where you are in your business, using a business wheel, and review what needs focus over the next 3 months.

Join our Business Finance Viability webinar and take control of the financial side of your business. This interactive workshop is specifically designed for pre-start and early stage business owners.

Are you thinking of starting your own business but not sure where to begin. Maybe you’re already trading and looking to expand. Whatever the reason our Outreach Business Adviser will be on hand.

Get the most out of social media for your business by harnessing the power of TikTok and Instagram Reels.

Join us to look at how you can market your business and increase customer engagement with a limited budget and/or little experience.

This workshop with the Scottish Wholesale Association (SWA), offers you the chance to learn best practices and top growth strategies for expanding and thriving in the wholesale food and drink market.