The essential guide to Trade Fairs

If you’re thinking about selling wholesale via trade shows and not sure where to start, this session will help you understand what’s involved and how to get started.

You’ll learn more about:

• How to choose your stand

• What you need to think about when setting up

• Pricing and marketing yourself

• Navigating contracts to follow up

Exhibition industry experts Becky and Stacey will give an overview to help you decide if this could be a worthwhile route to market for your business.

Springboard Events call on decades of experience in trade shows to bring you the basics of what you need to know to navigate this daunting move.

Webinar presenters:

Becky Saunders has worked on the operations side of exhibitions for many years. Starting in London back in the 80’s (with the company now known as Clarion Events), she has for the last 20 years been running Springboard Events based in Scotland and specialising in Trade Shows (currently in Gift, Food & Education sectors).

Stacey Mackay comes from a marketing background, applying her knowledge to industries ranging from beauty to law until she joined the exhibition industry 6 years ago. She currently works primarily on Scotland’s Trade Fairs. Stacey can help you create a look and feel for your product as well as help you to navigate Canva, Mailchimp, branding and content amongst many others.

This session will be held on GoToWebinar.