Overview
The three lessons within this tutorial focus on:
- Creating your content - Understanding your audience, planning content.
- Publishing your content - Why, when and where.
- Amplifying your content - Informing and interacting with your audience.
A digital marketing strategy will give you a foundation on which to build all your key online marketing activities, and ensure business objectives are being met.
DigitalBoost is funded by Digital Scotland and delivered by Business Gateway.
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